The year is 1988. Chrysler is getting pummeled by Ford and GM in sales, and the companys lineup of cars werent inspiring consumer excitement. They needed a new, exciting car - and fast. Company VP Bob Lutz was driving to work in his 1985 Shelby Cobra when it hit him. The Cobra was exactly the kind of car Chrysler needed to add to its repertoire. So Bob put together a team, gave them a three-point directive, and the rest, as they say, is history. The result of Bobs efforts was the iconic Dodge Viper. How did Lamborghini help Chrysler build an engine for a corvette-killer? Does a car need windows to sell? And was the Dodge Viper almost the final nail in Chryslers coffin? Today on Past Gas: the story of the development of the Dodge Viper.
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Donut Media brings you some of the craziest stories from all of automotive history in their new podcast Past Gas!. Hosts James Pumphrey and Nolan Sykes walk you through incredible stories behind your favorite cars and manufacturers, like underground Japanese racing clubs, bitter racing rivalries and how some of your favorite classic cars came to be. Remember, its about cars, not about farts.
Donut Media is at the center of digital media for the next generation of automotive and motorsports enthusiasts. We are drivers, drifters, and car enthusiasts who love to tell stories.
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